News: Liaison with University Business School

Posted on 21st February 2019

Dear Peter,


I wonder if the BHPA and its members would find it useful to understand how the University of Chichester works with and supports employers to develop their businesses particularly around the people area.


I’m based at the University of Chichester’s Business School in Bognor Regis where I regularly work with a range of business organisations across West Sussex to support them in the development of their employees at all levels.  My focus is to understand and appreciate the employers’ skills needs and priorities over the short, medium and long-term and then identify how we might work together to tackle them.


As an example, the Business School offers Degree Apprenticeship programmes in particular Digital Marketing, Software Engineering, Cyber Security, Chartered Management and a two-year MBA. These programmes combine full-time employment and study. The Degree Apprentice is employed full-time (can be an existing employee or new entrant) and released by the employer to study at the University on a one day per week basis over a four year period. The aim is to ensure that Degree Apprentices graduate with the skills and work experience that employers need by exposing them to a mix of academic learning and on-the-job training. I’ve attached some summaries of these programmes for background.


The Business School has been around for approximately 20 years and we have been running the management, software engineering and marketing Degree Apprenticeships for over three years and feedback from both employers and students has been highly positive. Many employers are using it to a) develop their own internal talent or b) create a “pipeline” of new talent into their businesses. I’ve attached a summary of our activities as background.


The University also runs student placements where a third year student works with a company for between 4-10 weeks on a specific project such as marketing, event management  or IT as part of the degree programme. Additionally, we work closely with employers if they wish to offer specific projects or presentations which helps to raise the company’s profile within the University and helps with identification of potential future new entrants.


Finally, the University’s Business School designs tailored management development programmes to suit the needs and objectives of different organisations. We have experience of working with all types of companies in a range of sectors to help drive up the level of their management and leadership skills. We can also help design organisational management structures, performance appraisal systems and generally take an independent look at the company from an organisational development perspective.


I would be really interested to understand better the work of the BHPA and members’ skills priorities, recruitment and general development needs. The University is not a member of the Association so I would be interested to discuss this aspect. I wondered if you or one of your colleagues would like to meet for an initial exploratory discussion perhaps towards end March?.   I live in Horsham so it would be no problem for me to come to you.


Thank you very much and hope to hear from you soon.


Kind regards


Andrew Adams, Business Development Manager

University of Chichester Enterprise Services

Upper Bognor Road

Bognor Regis

West Sussex


Mob: 07823 791600



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"The BHBPA is an energetic and vocal organisation that connects and empowers and informs the local business community acting as an effective conduit to local authority and other organisations. We are proud to be part of that community and the association."

Nick Broom, Managing Director
(PVL UK Ltd)

"The BHBPA is the most effective and dynamic business organisation I have ever worked with in over 30 years in Local Government. It has a very active and large membership whose points of view are taken seriously by all government structures. Peter Liddell does an excellent job in providing unique and enjoyable networking opportunities where members interact and discuss points of mutual interest. It provides a forum for businesses to discuss common issues, to share experiences and to play a powerful and meaningful role in the Burgess Hill community. The BHBPA provides important and credible support for all its members and ensures that their best interests are represented where necessary. "

Steve Cridland, CEO
(Burgess Hill Town Council)

"If Carlsberg did networking they would do it the BHBPA way. Each event is packed with great ideas, thought provoking presentations and fun. As a small business we feel supported and part of the community. We have built friendships and business relationships and there is always plenty of advice on hand to benefit us all so don’t hesitate to join whatever the nature of your business. "

Angela Gill, Managing Director
(Bio Productions Ltd)

"I am delighted to have a long-standing relationship with the BHBPA. Since its foundation the Association has gone from strength to strength and there is no doubt that it has brought huge benefits to its members and the business community as a whole through the partnerships it has formed with the local authorities, Sussex Police and local organisations. It is paramount that Burgess Hill businesses have an effective collective voice."

The Hon Nicholas Soames MP