News: Copy Writing Course at Preview

Posted on 28th January 2016

What are the secrets to writing compelling, charming copy that search engine spiders love as much as your audience?

Writing enticing, attractive copy that hooks the reader in is only half the battle.

You also have to know which keywords to use and where they should be located on the page – all whilst retaining relevance and readability. Then there’s meta descriptions, tags and page layout to consider.

With so much to think about, perhaps you need some guidance to help you improve your online content.

Learn some SEO Copywriting tips and join us on this practical business booster on on 12th February. BOOK HERE.

Key content:

  • What makes ‘power-content’?
  • How people read online
  • How to write compelling titles, sub-titles, opening statements and copy
  • The role of SEO (Search Engine Optimisation)
  • How to write for search engines
  • Where to place the keywords
  • Why your meta descriptions are crucial
  • Structuring content for impact
  • Legibility and layout
Date: 12th February 2016
Time: 09:00 Breakfast and registration
09:10 Learning session – Copywriting for Search Engines and Online Media
11:00 Close
Price: £35.00 per person
Venue: The King’s Centre
Burgess Hill
West Sussex
RH15 9LR
 For more details visit www.preview.co.uk/training
or contact Wes on 01273 834434 or emailwes@preview.co.uk

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Testimonials

"Since joining BHBPA we have found it to be a dynamic and vibrant members’ organisation, with excellent, regular and informative meetings.

Peter Liddell does a first class job in ensuring that members’ interests are aired and addressed.
"

Mark O'Shea, Partner
(Rawlison Butler)

""BHBPA is a really well organised and run group, great for networking and benefitting from knowledgeable local speakers with real business insight. Peter brings enthusiasm and humour which helps drive the association forward. I am glad to be part of it.""

Dave Farmer, German Translator
(Dave Farmer & Co)

"I am delighted to have a long-standing relationship with the BHBPA. Since its foundation the Association has gone from strength to strength and there is no doubt that it has brought huge benefits to its members and the business community as a whole through the partnerships it has formed with the local authorities, Sussex Police and local organisations. It is paramount that Burgess Hill businesses have an effective collective voice."

The Hon Nicholas Soames MP

"The BHBPA is the most effective and dynamic business organisation I have ever worked with in over 30 years in Local Government. It has a very active and large membership whose points of view are taken seriously by all government structures. Peter Liddell does an excellent job in providing unique and enjoyable networking opportunities where members interact and discuss points of mutual interest. It provides a forum for businesses to discuss common issues, to share experiences and to play a powerful and meaningful role in the Burgess Hill community. The BHBPA provides important and credible support for all its members and ensures that their best interests are represented where necessary. "

Steve Cridland, CEO
(Burgess Hill Town Council)